Friday 13 November 2009

Importance of A Video on Your Landing Page

Improve Your Business Marketing

There are a lot of companies that are making tons of money each single month. What do these companies do to make that much money? They get a lot of traffic to their website and product pages, but they could make a lot more money. In fact, if you are not getting an opt-in conversion rate of about 25%, then you are leaving a lot of money on the table.

Those are only companies that "know" what they are doing. There are many more companies that simply do not know what it takes, or how, to run a successful business in this current state of the internet. The internet is evolving at a very fast rate, and if you are not keeping up with the latest technological trends, then you are going to remain in the dust while others make a fortune.

In order to make a lot of money, you need to have a video on your landing page. What this means is that you make a professional 1-2 minute video describing your products, and how it benefits the people if they sign up by putting in their names and emails. The current industry success rate is 1% conversion on your actual sales page, so that means you lose out on 99% that simply just go to your page. Now if you had a video landing page, then you would be collecting about 25% of the peoples' emails and names, which means you can simply send them your offer at a later date.

By having a video on your landing page, not only are you raising your bottom conversion from 1% to as high as 5-6%, but you are collecting peoples' information to email at a later date, which can bring in tons of back end profits.

author: Vin Suave

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