Thursday 22 April 2010

How Email Marketing Can Improve Your Business and Make Your More Money

Improve Your Business Marketing


Without email marketing you can still have a fully functional internet marketing business. But by simply adding an autoresponder to your online business you can easily double and even triple your income in no time.

The reason why email marketing has so much value is because an average online customer has to be reminded at least 7 times before making their initial purchase. This is because the online industry is very competitive and they are offered new deals everyday. What an autoresponder does is remind your leads about your company and explain to them the significance of it.

Using an autoresponder can also turn a one time customers into repeated buyer through the power of marketing through emails.

What is email marketing? Email marketing, also known as an autoresponder is a marketing tool that sends you emails in bulk to a list of subscribed leads.

I know you're probably saying to yourself, "isn't that spamming?" The difference between spamming and an autoresponder is that spamming is unwanted mail where the person receiving it did not subscribe to anyone or anything. where an email campaign is wanted newsletters from people that subscribed to your list.

So how do you get people to subscribe to your list? It's simple you need to have a capture page. A capture page is a single page that focuses only on getting people to subscribe to your email list which means you need to gather names and email addresses.

So with that being said, what is your opinion on autoresponders and marketing with emails? And better yet why aren't you using it?

author: Christopher P. Morris

Know How to Upsell Properly to Improve Your Business Marketing

Improve Your Business Marketing


The idea of upselling is for everybody who wants to see major improvements in their business. This kind of business method is practiced everyday by giant and small businesses alike. Upselling always works because there is one principle about selling that stands true through all this time. That is, selling a product to a prospect whose mind is already set on buying something is so much easier. By purchasing products from your store, it initially means they trust you and anything else you have to offer is a welcome addition to their shopping experience.

To increase the amount of sales you usually get, make your offer valuable. People would usually find no problem in shelling out more money for items that are going to make the value of their entire purchase higher. Make sure that the additional items offered will make the life of your customers more comfortable. Your upsell must also posses meaning for the buyers. For instance, if you are operating a restaurant, it just doesn't make sense to offer diners with foods that don't complement with their current order. Any upsell that follows this manner would never become effective. The upsell should be a perfect combination of the products that were originally purchased.

People usually follow a train of logic when making a purchase and if you are not able to trace it then you are not going to make any follow up sale. One of the best ways to learn the principles of upselling is by studying how other businesses are doing it. Learn from the experts. There are also plenty of tips online where you can base your ideas on. A lot of money is at stake and if you only know how to implement certain business strategies, especially upselling, then your business can benefit a huge percentage of it.

There are a lot of strategies to making money on the Internet, but nothing makes sense unless you have a big list. Email Marketing is the most profitable way to make money on the Internet. When you build a list of hot and hungry prospects or leads, you control your future.

author: Gar McGeown

Three Sure Fire Marketing Methods That Will Improve Your Business

Improve Your Business Marketing


A lot of people think that it's easy to master the methods of online marketing and be able to draw lots of traffic to their website. Well guess what, it's not. You have to remember that all great things in life take a lot of work and patience, but once you achieve them there is nothing better. I love to use the comparison of rolling a giant snowball; getting started is really hard but once it gets going you don't have to do much at all.

Here a few sure fire marketing methods that will help you create the income you've always wanted.

1. Social Marketing

In today's world everyone is obsessed with social networking websites such as Facebook, Twitter, and MySpace. In fact, these websites are some of the highest visited websites on the web today. Most people only know the socializing side of these websites, but I would like to show you how they can be used to market you and your business. If you're familiar with sites such as Facebook then you know that you're able to post pictures, videos, and other information for the whole world to see. This gives people everywhere a chance to learn and see more about you and your business. Never before has there been an easier and cheaper way of communicating with millions of people all over the world

2. Article Marketing

Article marketing is in my mind one of the best ways for a person to draw traffic towards their business. Writing and posting articles literally takes a few minutes, a child could do it. There are hundreds of free publishing sites that will allow you to post your articles within their site. Search engines, such as Google, love articles that are posted by normal everyday people like you and me.

3. Video Marketing

If someone asked you whether you'd like to watch a short clip of someone describing their business or read an article about a business what would you choose? Video huh? For this reason websites such as YouTube have become so popular. They make it easy for people to get the information or entertainment that they're looking for.

There are tons of other methods of marketing that a person can use to draw traffic towards their business, but these methods that I've listed are proven to be some of the best. I promise that if you truly dedicate your time and energy to these methods of marketing you'll see a difference within your business.

author: Michael Sanofsky